**overview** the ensembleiq audience development & strategic planning team is responsible for strategic planning that includes developing, driving, engaging and retaining audiences. the** audience data analyst and automation manager **is an integral member of the team, and is primarily responsible for building, managing and quality assurance of audience data in our treasure data cdp and marketo esp. in this role, you will be responsible for leveraging data-driven insights. you will work closely with cross-functional teams to optimize our data driven strategies and improve overall database performance and quality. if you have a passion for data analysis, automation, and a track record of delivering this, is a great opportunity. **responsibilities** - ownership and point of contact poc for data prioritization within cdp (hierarchy of data inputs) - monitoring/auditing and assisting with maintenance of all data workflows (marketo, treasure data, omeda magazine subscription management system). - executing manual imports, list updates, data cleanups etc. and identifying discrepancies and collaborating with appropriate teams (i.e. audience development, marketing, digital ops and tech) to ensure platforms/feeds are in sync). - creating and maintaining documentation of cdp data structure. understanding data structure and data flows and being able to identify issues and needs. - ability to turn business requirements into tasks/actions and effectively communicate complex data insights in a clear and concise manner. - understanding of basic procedural language and programming...
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