SENIOR BRAND STRATEGIST - COLOMBIA | (HR-629)

The role of a brand analyst is crucial in driving volume, sales, and share-of-market (som) objectives within a country. as part of a dynamic team, you will be responsible for developing and executing local brand strategies in close partnership with the brand manager and senior analyst. responsibilities include ensuring alignment with regional and global priorities, adapting initiatives to meet local market needs, collaborating with key stakeholders, and driving excellence in the execution of regional and local initiatives by incorporating high-quality insights from consumers, customers, and channels. the ideal candidate will possess strong analytical skills, knowledge of the consumer goods industry in colombia, and the ability to work effectively in a fast-paced environment. they must also have experience in managing a&m; (advertising & marketing) budgets to ensure return on investment (roi), while meeting w/nw targets and maintaining profitability. key responsibilities: - develop and execute local brand strategies - e nsure alignment with regional and global priorities - collaborate with key stakeholders - drive excellence in initiative execution this role offers opportunities to learn and develop every day through various programs, internal digital platforms that promote self-learning, development programs according to leadership skills, specialized training according to the role, and learning experiences with internal and external providers. requirements: - bachelor's degree in business administration, marketing, or related field - minimum 1-2 years of business ex...