We are looking for a HubSpot-savvy Marketing Operations Specialist to design and execute automated marketing workflows, support outbound engagement, and manage digital touchpoints across platforms. This is a hands-on role that requires expertise in HubSpot marketing automation , strong communication skills, and the ability to contribute to lead nurturing and conversion efforts. The ideal candidate will thrive in a fast-moving environment, is proactive with ideas, and knows how to translate business goals into effective marketing flows and campaigns. Key Responsibilities Build and manage advanced workflows and email nurture campaigns within HubSpot Design and implement automated marketing sequences that move leads through the sales funnel Conduct strategic outbound calls to engage and qualify leads (not a full-day call role) Respond promptly and professionally to inbound social media messages and inquiries Track and optimize performance of workflows and campaigns for lead conversion Collaborate with internal stakeholders to align messaging and outreach strategies Assist in managing and maintaining a consistent social media presence to support brand awareness Maintain CRM data hygiene and segmentation strategies in HubSpot Requirements 3+ years of experience in marketing operations, with a strong focus on HubSpot Proven ability to create and optimize complex HubSpot workflows and campaigns Excellent verbal and written English communication skills (C1 or higher) Comfortable making occasional outbound calls to prospects Experience responding to social media inquiries in a brand voice Understanding of lead nurturing, segmentation, and funnel optimization Strong organizational skills and attention to detail Self-starter who thrives in a remote, collaborative environment