**Profile** As a Content Marketing Analyst at Instaleap, you will be responsible** for creating and implementing a content strategy that supports an organization's overall marketing goals,** also you will be in charge of evaluating the effectiveness of a company's content marketing strategies. **What we bring to the table**: - A growing organization with beautiful (remote if desired) positions and possibilities for personal development. - A challenging job that’ll be at the core of our growth ambition. - Rock-solid onboarding that’ll set you up for success in your job. - Mentoring and coaching by experienced SaaS leaders can help you elevate your career. - Great salary and compensation. - Remote work: We are a global team! - Flexible hours: We trust in your work and abilities. - Health Assurance. - Access to E-learning platforms / Educational Budget: We support our workers to achieve success. **Your SuperPowers** - You know copywriting techniques; - You have previous experience in creating and improving content pieces and strategies for B2B companies; - You are crazy about learning new things and improving your skills and the processes you're involved in; - You are fluent in Spanish or English and feel comfortable writing in English or Spanish; - Fluency in Portuguese is a plus. **What would you do?** - Brainstorming, shaping, and writing advertisement/marketing pieces for campaigns in different formats and channels. - Researching a customer or prospect to write persuasive messages to ICPs; - Interview clients and gather inputs from sales and customer experience to better communicate our product value throughout the marketing funnel. - Run tests in the pieces to refine messages, channels, persons, and contents; - Create downloadable content, based on previous content available; - Analyse performance indicators, build reports, and make data-driven decisions. **Your experience has been shaped by**: - A Graduation in the fields of Communications (Public Relations, Journalism), Marketing, Advertisement, Arts and Literature, etc; - You have at least 1,5 years of experience in Marketing teams, performing Content and Copywriting roles. - Previous experience with HubSpot, WordPress, and Google Analytics. - Previously implemented SEO strategies - Previously created and improved copy content for website and landing pages.