SOCIAL MEDIA SPECIALIST

Direct message the job poster from zonar systems talent partner | connecting exceptional people with purpose-driven teams we're seeking a social media specialist who blends creativity with strategic thinking to lead our social media presence and drive multi-channel marketing campaigns. this role is key in increasing engagement, generating leads, and enhancing brand visibility. you’ll coordinate digital campaigns, execute content strategies, support product launches, and collaborate closely with internal teams and external partners. how you’ll make an impact: social media management plan, execute, and optimize organic social media campaigns across platforms (linkedin, instagram, facebook, twitter, youtube, reddit). build and maintain editorial and content calendars aligned with special u.s. dates and holidays. write engaging copy and create content tailored to each platform (text, images, video). engage with competitors, influencers, influential mentions, top industry communities, and groups on social media. implement content scheduling using tools like hubspot, hootsuite, metricool, or similar platforms. monitor channel performance and community engagement, adjusting tactics as needed based on analytics. content & messaging coordination ensure consistency across all digital touchpoints, including: social media posts (cronoposts) website content ad copy and creative for paid media collaborate with content and design teams to uphold brand voice and creative standards. brand & competitor social listening & trend analysis conduct monthly audits and social listening of competito...