Direct message the job poster from vgf management ceo & founder at vgf management | expert in nearshore outsourcing | empowering businesses to achieve up to 50% cost reduction with customized… job title: marketing operations specialist. reports to: chief marketing officer. mission of the position the marketing operations specialist plays a vital role in the success of our marketing efforts by managing the infrastructure that powers our campaigns, ensures data accuracy, and enables scalable growth. this person is responsible for maintaining clear visibility into performance across channels and capturing the stories and content that bring our products to life for customers. working closely with the cmo and the broader team, this role is both strategic and hands-on. responsabilities maintain and optimize data within hubspot and company app, including lead tagging, segmentation, source attribution, lifecycle tracking, and syncing with sales workflows. build and manage automated lead routing to ensure sales receives qualified leads quickly and accurately. deliver a daily lead report to the cmo with a breakdown by brand, source, and campaign. conduct a weekly crm review with the cmo to flag issues with lists, explore segmentation opportunities, and resolve utm or tracking conflicts. campaign performance reporting develop and manage dashboards tracking key metrics such as cpl, roas, ctr, and qualified leads. regularly analyze data from meta, google, email, and organic sources to support ongoing campaign optimization. identify and flag underperforming ad groups or channels in need ...
Direct message the job poster from vgf management ceo & founder at vgf management | expert in nearshore outsourcing | empowering businesses to achieve up to 50% cost reduction with customized… job purpose: ensure the efficiency and effectiveness of operations by meeting service level agreements (slas) and quality standards. this role is crucial for overseeing operational performance, identifying improvement opportunities, and ensuring customer satisfaction within the bpo environment. key responsibilities: oversee daily operations, ensuring compliance with all service level agreements (slas) and key performance indicators (kpis). monitor and analyze operational data to identify trends, areas for improvement, and implement corrective actions when necessary. work closely with clients and team leaders to ensure efficient coordination and maintain high service standards. develop and implement process improvement strategies to optimize efficiency, quality, and customer satisfaction. manage and develop assigned accounts, ensuring their growth and strengthening client relationships. ensure compliance with company policies, procedures, and regulatory requirements. track and report operational performance metrics to senior management and clients, providing insights and strategic recommendations. collaborate with cross-functional teams to improve workflows, optimize resource allocation, and enhance service delivery. act as a liaison between clients and internal teams, addressing concerns, resolving issues, and ensuring a positive customer experience. conduct quality assurance checks a...
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