CM-354 | CONVERSION RATE OPTIMIZATION LEAD

Job description: "> our organization is looking for a skilled conversion rate optimization lead to spearhead our experimentation and strategy focused on b2b growth and self-serve acquisition goals. this role will involve defining and leading a comprehensive website experimentation plan, collaborating with cross-functional teams, and driving meaningful improvements in funnel performance. the ideal candidate will have at least five years of experience in conversion rate optimization, experimentation, or growth-focused roles, with a strong emphasis on b2b or self-serve acquisition funnels. a proven track record of running testing programs that lead to measurable improvements in engagement and conversion is essential. responsibilities include designing and running a/b and multivariate experiments across high-impact pages, using clear measurement frameworks. the successful candidate will also monitor and analyze user behavior and conversion trends using tools such as google analytics 4, mixpanel, or hotjar. promoting a culture of experimentation by aligning stakeholders, sharing insights, and building a repeatable, data-driven process is crucial. the conversion rate optimization lead will turn insights into clear and actionable recommendations that improve conversion rates and the overall experience for b2b customers. required skills and qualifications: ">...