Job Overview "> The General Manager, LATAM role at Taptap Send is a high-profile position that requires strategic leadership and innovative thinking. This individual will oversee the operation of TTS for US, EU corridors to Spanish-speaking Latin American corridors as needed. This includes continuing to launch TTS within these communities in the United States, building a comprehensive growth strategy, conducting customer research, executing partnerships and events, setting up offline and online advertising campaigns, measuring operational efficiency and financials for the corridor, managing customer CRM, providing CS teams input into strategies for the market, working with Product and Ops to ensure high success rate and low latency, and sourcing and directing community ambassadors and influencers. Responsibilities - Own the P&L; for your corridor from beginning to end - Build trust-based relationships with diaspora communities through in-person and online communication - Conduct customer research with transfer senders on a regular basis - Initiate, negotiate and build partnerships with community associations and organizations - Set up offline and online advertising campaigns - Source and lead community ambassadors and influencers - Manage agencies for Paid, Creatives, Events - Manage customers CRM - Optimize Operations with help from Product, Ops and Eng teams Requirements - Fluency in English and Spanish - Based in or willing to relocate to NYC/NJ metro area / Mexico City / Bogota - 6-8 years of experience in high growth-environment such as startups, marketing, scale-ups or similar relevant experience - Experience managing influencers and ambassadors within Latin American communities, and experience in Offline and Performance Marketing preferred - Knowledge and networks in the Latin American diaspora, and you feel comfortable hitting the streets and getting people to use the Taptap Send app - Bachelor's or Master's degree - Growth and Owner Mindset: Familiarity with customer acquisition channels and proven success in hitting targets. - Analytics: Experience using data to guide decisions and optimize growth efforts - Metrics-Driven: Strong focus on tracking and improving performance, always aiming to beat challenging and ambitious targets - Extra plus if proven experience managing a P&L; (being responsible for delivering targets on revenue/sales growth and profitability improvement) - Strong business development/partnerships background is a plus What We Offer We offer a competitive salary, exciting opportunities for career growth, and a dynamic work environment. Our team values innovation, collaboration, and excellence, and we are committed to making a positive impact in the communities we serve. About Us Taptap Send is a leading fintech company dedicated to reducing inequity by helping immigrants move money home. We are passionate about creating a more inclusive and equitable world, and we are committed to making a meaningful difference in the lives of our customers. Seniority level Mid-Senior level Employment type Full-time Job function Management and Manufacturing