Company description Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. We Move People, and People Move Us! Overview Publicis Global Delivery is looking for an Ecommerce Analyst (Retail Media) who will be overseeing everything from implementation to delivering valuable insights at the conclusion of the campaign. Ensuring they meet performance goals while also identifying opportunities for growth. You’ll start strategizing more and have direct client interactions while still being hands-on with campaign execution. You'll be central to ensuring the successful implementation and optimization of campaigns on retail media platforms. This demands effective communication, strategic thinking, and the ability to adapt quickly. Your capability to manage significant budgets and deadlines while continuously learning new tools and techniques will be crucial in delivering innovative and effective advertising solutions. Responsibilities Manage end-to-end execution of retail media campaigns (Amazon, Walmart, Instacart, Criteo, etc.). Optimize performance through bid adjustments, keyword strategies, products, and audience targeting. Develop client-facing reports with insights and recommendations. Conduct A/B tests to refine strategy and improve campaign performance. Work closely with creative and data teams to enhance effectiveness. Start mentoring junior team members and assist in their training. Constant QA to the live campaign. Qualifications Advanced English Level (B2+ or above) 1+ year of experience in paid media (Implementing and optimizing paid media campaigns). Attention to detail skills. Strong communication skills for internal and client-facing interactions. Strong analytical skills and ability to derive insights from data. Intermediate Excel Knowledge. Strong knowledge of at least one e-commerce and/or paid media platform while showing a good understanding of the overall media landscape (Amazon Ads, Walmart, Google Ads, Meta Ads, etc.) Digital Media Buying Fundamentals (Knowledge of media buying cost structures like CPM, CPC, and CPA) #J-18808-Ljbffr