Job Description We are seeking a highly skilled digital media professional to join our team. As a key member of our advertising operations, you will be responsible for developing comprehensive media plans, executing paid media campaigns, and managing relationships with external vendors. Our ideal candidate is well-versed in digital media planning and buying, with a strong focus on performance marketing. They must have in-depth knowledge of various digital media channels and platforms, as well as expertise in tracking and analyzing campaign performance data. Key Responsibilities: - Media Planning & Strategy: - Develop and implement comprehensive media plans that align with client goals and target audiences. - Conduct research and analysis to identify optimal media channels and strategies. - Determine budget allocation across channels based on performance and objectives. - Stay up-to-date on emerging digital media trends, technologies, and AI integrations. - Advise internal teams on recommended budgets and media strategies. - Campaign Execution & Management: - Oversee the execution of paid media campaigns across various platforms. - Manage relationships with external vendors responsible for day-to-day campaign management. - Track key performance indicators such as leads, cost per acquisition (CPA), cost per lead (CPL), engagement rates, web traffic, and form fills. - Analyze campaign performance data to identify areas for optimization and improvement. - Budget Management: - Monitor and control media budgets across all channels. - Ensure campaigns are delivered within budget and on schedule. - Identify opportunities to optimize budget allocation without compromising campaign effectiveness. Requirements: - 3+ years of experience in digital media planning and buying. - Strong project management skills. - Proven experience in performance marketing. - In-depth knowledge of digital media channels and platforms. - Expertise in tracking and analyzing campaign performance data. - Strong analytical and problem-solving skills. - Excellent communication and interpersonal skills. - Ability to work independently and as part of a team. What We Offer: - Competitive salary and bonuses. - Generous paid-time-off policy. - Flexible working hours. - Remote work options. - Continuing education and training. As a consultant in our team, you will have the opportunity to work on a variety of projects and accelerate your career growth. You'll collaborate with modern technologies and work alongside experienced professionals. If you're eager to take your career to the next level, we encourage you to apply.