CVM (Customer Value Management) Analyst 🚀 Join the Team Powering the Next Generation of Mobile! Are you ready to be part of something bold, fast, and game-changing? We’re building a new kind of mobile experience—one that puts simplicity, transparency, and real value at the heart of everything. As we grow, we’re looking for a CVM Analyst who’s eager to roll up their sleeves and help us connect smarter with our users, every day. This is your chance to own the customer journey, activate meaningful campaigns, and shape how we engage across SMS, WhatsApp, Email, and beyond. If you’re passionate about digital channels, obsessed with data, and ready to make an impact from day one—we want to meet you. The CVM Analyst is responsible for the operational planning, configuration, execution, monitoring, and reporting of customer lifecycle campaigns and communications across all direct and digital channels. This role ensures effective targeting, personalization, and delivery of campaigns to support customer acquisition, revenue growth, retention, and win-back objectives. The CVM Analyst will also support the implementation of web and app content changes, A/B testing, and the preparation of analytical reports to improve the effectiveness of the MVNO’s Customer Value Management (CVM) strategy. Knowledge and Skills: - Bachelor’s degree in marketing, Business Administration, Data Analytics, Engineering, or a related field. - 1 to 3 years of professional experience in telecommunications, marketing automation, CRM/CVM operations, or a related field. - Experience working with CEP/marketing automation platforms. - Experience preparing, interpreting, and presenting analytical reports. - Solid understanding of customer segmentation and lifecycle marketing principles. - Ability to manage multiple concurrent campaigns with strong attention to detail. - Proficiency in configuring and monitoring CEP/automation campaigns. - Strong analytical and problem-solving skills with an ability to interpret data and extract actionable insights. - Basic knowledge of A/B testing methodologies. - Familiarity with data privacy, opt-in/opt-out, and consent management best practices. - Ability to work independently and collaboratively in a fast-paced startup environment. - Required Languages: English and Spanish. English (B2-C1) Responsibilities - Execute customer lifecycle campaigns via SMS, Email, WhatsApp, Voice, and Push using our Customer Engagement Platform (CEP). - Build targeting lists, schedule communications, and ensure accurate, timely delivery of campaigns. - Coordinate and update promotional content on the website and app, ensuring proper testing before deployment. - Support A/B testing and optimize journeys across digital channels based on performance insights. - Analyze campaign data and prepare weekly/monthly reports on key KPIs like churn, ARPU, and conversion. - Document requirements for new campaigns and features, maintain execution calendars, and ensure compliance with data privacy policies. Key Competencies - Results-oriented and highly organized. - Strong communication and interpersonal skills. - Proactive and self-motivated with a high level of accountability. - Flexible and adaptable to changing priorities. - Commitment to delivering high-quality, error-free work. What We Offer - Indefinite-term contract with all legal benefits - Hybrid work model: balance between remote flexibility and collaborative office days - Opportunity to grow in a dynamic, innovative, and digital-first environment - A front-row seat to the launch and growth of a new mobile brand - A passionate, agile team where your ideas and execution truly matter