Job Title: Senior Digital Marketing Specialist We're seeking a highly skilled Digital Marketing Specialist to join our team. This role is perfect for someone who thrives on turning plans into performance and has a passion for digital marketing. Key Responsibilities: Implement digital marketing recommendations across web pages, including meta tags, schema markup, internal linking, redirects, and image optimization Collaborate with developers to address technical SEO issues (e.g., page speed, crawlability, mobile usability) Update and optimize existing content for digital marketing performance (headlines, keyword placement, formatting) Monitor site health and flag digital marketing issues using tools like Google Search Console, Screaming Frog, and SEMrush Support publishing and formatting of new digital marketing-focused content in CMS Conduct basic audits to verify successful implementation of digital marketing tactics Assist with structured data tagging and maintaining sitemaps and robots.txt files Document changes and maintain implementation logs for transparency and reporting Qualifications: 1–2 years experience in digital marketing or web production with an SEO focus Proficient in CMS platforms (e.g., WordPress, Drupal, Shopify) and basic HTML/CSS Familiarity with digital marketing tools like Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog Basic understanding of digital marketing principles and best practices Strong attention to detail and organizational skills Comfortable collaborating across teams, especially with developers and content creators - Experience working in ticketing systems (Jira)