Job Title: Native Media Buyer About Launch Potato Launch Potato is a digital media company with a diverse portfolio of brands and technologies. As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey. We have a unique international team across over a dozen countries, headquartered in vibrant downtown Delray Beach, Florida. Our success comes from a high-performing, entrepreneurial culture that drives innovation and growth. At Launch Potato, we are always looking for like-minded teammates and partners who share our passion for performance marketing. MUST HAVE: - Hands-on experience running native ad campaigns across platforms like Taboola, Outbrain, Revcontent, Mediago, or Liveintent. - Proven ability to monitor and optimize campaign performance using data. - Strong attention to detail with a focus on executional excellence and task management. - Ability to collaborate across functions and communicate clearly in a remote work environment. - Passion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of our largest brand, FinanceBuzz. EXPERIENCE: 2+ years of native media buying or programmatic experience, with a focus on performance-driven results. YOUR ROLE Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies. OUTCOMES: - Execute and manage native ad campaigns across platforms such as Taboola, Outbrain, Revcontent, Mediago, or Liveintent with speed and accuracy. - Monitor daily performance metrics and implement optimizations to creative, bids, and placements. - Partner with senior media buyers to launch new campaigns and expand existing ones while supporting strategic growth. - Facilitate creative testing by assisting with copy iteration, image/video swaps, and tracking results. - Conduct competitor research and performance audits to surface new testing opportunities. - Collaborate with the Content and Paid Media teams to ensure seamless campaign setup and timely asset delivery. - Maintain campaign documentation and update performance trackers regularly to support team throughput. COMPETENCIES: - Execution-Oriented: Manages deliverables independently and consistently follows through on tasks that enable campaign momentum and growth. - Detail-Driven: Demonstrates accuracy in reporting, campaign QA, and implementation of optimizations. - Collaborative: Works effectively across team lines with buyers, content creators, and analysts to move campaigns forward. - Curious & Analytical: Asks the right questions, seeks to understand performance drivers, and uses data to guide recommendations. - Proactive Communicator: Provides regular updates, flags issues early, and clearly communicates changes or learnings to stakeholders. - Coachability: Open to feedback, quickly applies learnings, and demonstrates a strong desire to grow into a more strategic buyer.