We are seeking a dynamic and proactive Digital Marketing Specialist with exceptional time management skills and a proven ability to thrive in a fast-paced environment. As a key member of our marketing team, you will be responsible for developing and managing all aspects of our marketing strategy, with a focus on creating, implementing, tracking, and optimizing digital marketing campaigns across various channels. This includes a specific emphasis on developing and leading SEO, SEM, Google Ads, and Meta Ads campaigns. **Responsibilities**: - Develop and lead SEO, SEM, Google Ads, and Meta Ads campaign strategies. - Create and schedule advertising campaigns utilizing various marketing channels and techniques, including Google Search and Display campaigns. - Implement marketing strategies by analyzing previous and existing campaigns. - Contribute to the development and execution of the company’s brand strategy. - Prepare monthly marketing reports tracking ROI (Return-On-Investment). - Inform the management staff about ongoing marketing campaigns and initiatives on a weekly basis. - Create and manage Google Ads and Meta Ads campaigns. - Implement retargeting strategies for both Google and Meta platforms. - Update the company's social media accounts (LinkedIn, Facebook, Instagram, and YouTube). - Research and monitor competitors' marketing strategies. - Monitor the marketing budget and expenses. - Collaborate with the CEO and Advertising team. - Maintain the company's website and publish relevant blog posts as necessary. - Assist in the occasional drafting of press releases. - Manage the company's public relations, including contacting journalists through press releases and community outreach. - Categorize and collect existing media featuring the company and its employees. - Conduct keyword research and implement on-page/off-page optimization strategies. - Monitor website performance using analytics tools. - Collaborate with content creators to integrate SEO best practices. **Requirements**: - Efficient multitasking abilities. - Comfortable working in a fast-paced environment. - Bachelor’s degree in marketing, advertising, or communications (experience may supplement education). - Past work experience in marketing coordinator roles is a plus. - Solid understanding of SEO principles and tools (Google Analytics). - Hands-on experience with Google Ads, Meta Ads, and Mailchimp. - Strong analytical and communication skills. - Advanced proficiency in English (C1 or C2). **Benefits** - Biweekly payments, free of deductions from our end - Long-term work relationship perspective - Fully remote job, 40 hours per week, with 2 days off - Paid vacation time and recognition of US holidays - Mental health support and work-life balance culture - Collaborative and inclusive work environment - Paid training and continuous improvement programs