**Title**: Media Data Analyst **Company**: Hylink Media Global **Location**: Latam / Hybrid **Employment Type**:FTE **Who We Are** Hylink Group was created from pure ambition. From the day we earned our very first client in 1994, to the global scale we have grown to become, our singular focus remains clear: work tirelessly to help our clients exceed their own ambitions. Whether crafting innovative campaigns that deliver storytelling at scale, or optimizing the curation and deployment of media with purpose, we believe each project is an opportunity to use our extraordinary diversity to reach, and to learn, and to grow stronger and more capable than ever before. It’s a journey with no finish line, and that’s just the way we like it. That’s why we’re looking for talented individuals who share that passion to come join our team. Are you ready to Advance Beyond Ambition? **Responsibilities**: - Work with media teams to create measurable campaign objectives and metrics for customized performance across multiple channels/clients. - Setup campaigns with the Media Planning team with appropriate tracking pixels and reporting dashboards, including smart goals, conversion goals, performance goals - Monitoring of campaign performance alongside paid media investment teams to alert on goal deviations - Automate reporting dashboards and actions between internal and external client teams - Own client reports and manage reporting flow with clients assigned and campaigns managed. - Prepare reports alongside strategy and account teams to generate insights post-campaign - Quickly understand multiple data sources and develop a methodology to tie the data together that will add value. - Determine campaign data and tracking requirements. - Manage measurement systems for data capture and reporting. - Build a body of knowledge with the objective of informing future media decisions. - Design solutions and provide recommendations that drive campaign results and client objectives. - Develop and maintain dashboard development. - Understand multiple data sources and develop a process to bring data together that will add value. **Qualifications**: - Bachelor's degree or higher in fields related to Qualitative and Quantitative data analysis (mathematics, statistics, economics, finance, engineering). - 2+ years of experience. - Experience in paid media such as Programmatic, Paid Social, and/ or Google, various digital marketing channels and databases for processing. - Experience as a reporting analyst in an advertising agency, business consultancy required. - Experience using web analytics such as DoubleClick/DART, MediaMind, Omniture and Google Analytics. - Experience with reporting and BI dashboards such as Google Data Studio, Hive, PowerBI, Tableau, Lookup, or other BI tools - Experience with pixels, pixel implementation including Google Tag Manager, Analytics, Social, Programmatic, and others such as OneTrust. - Goal setting across Google Analytics and other analytics platforms to monitor conversion - CRM data analysis (customer segmentation, churn, lifetime value, acquisition.) - Strong oral and written presentation skills with problem solving and consultative skills. - Experience managing teams. **Recruitment Process**: KVVWpKx6aV