**About Us** We are a group of B2B Industrial Technology Companies committed to driving business growth through strategic outbound sales and marketing initiatives. We are seeking an experienced and analytical Social Media Analyst/Manager to lead our social media strategy, ensuring alignment with broader sales and marketing goals. As a Social Media Analyst/Manager, you will oversee and optimize our social media presence across multiple platforms. You will develop data-driven strategies, manage content creation, and collaborate with the sales and marketing teams to enhance brand awareness and engagement. Your role will be pivotal in shaping the success of our B2B social media campaigns, ensuring measurable growth and impact. **Key Responsibilities**: - Develop and implement a comprehensive social media strategy to support business objectives. - Manage, analyze, and optimize social media campaigns across LinkedIn, Twitter, Facebook, and other relevant platforms. - Monitor social media trends, audience insights, and industry developments to refine strategies. - Collaborate with sales and marketing teams to align social media efforts with broader business goals. - Track key performance metrics, generate reports, and provide data-driven recommendations for improvement. - Engage with the online community, fostering relationships and responding to inquiries professionally. - Oversee content planning, scheduling, and distribution to maintain a strong online presence. - Stay updated with the latest social media tools and technologies to enhance performance. **Qualifications & Skills**: - Proven experience as a Social Media Analyst, Social Media Manager, or a similar role. - Strong understanding of social media platforms, analytics tools, and B2B marketing strategies. - Experience with social media advertising and lead generation campaigns. - Excellent analytical skills with the ability to interpret data and provide actionable insights. - Strong communication, collaboration, and content management skills. - Knowledge of SEO, paid advertising, and social media automation tools is a plus.