Mercedes is looking for a person to join her team at Performante. This team manages paid campaigns on digital advertising platforms in EMEA, NA and LATAM markets. **What is this role all about?** You'll collaborate with Account Managers to craft compelling **offers and cost estimates** for our clients. You'll take charge of executing **campaigns on a global scale**, crafting media plans, setting budgets, and developing effective tactics. Your role will involve managing campaign activities, closely **monitoring performance**, proposing strategic **optimizations**, and creating comprehensive **reports**. These reports will not only showcase the results achieved but also include insightful explanations and **recommendations** to drive further enhancements for our clients. **What skills are needed to successfully perform this job?** - Demonstrated expertise in managing paid media campaigns on platforms like Google and Meta and familiarity with LinkedIn, X and TikTok - Tools proficiency: great knowledge and skills in using GA4, GTM, Looker Studio; knowledge of Merchant Center is a plus - Skills in keyword research, mastering metrics like CPA, CPL, ROI, CR, and other key KPIs, adeptly working with audience targeting - Keen understanding of conversion tracking and optimization - Knowledge of e-commerce is an advantage, but it's not a must-have - Ability to design multichannel strategies and tactics across the marketing funnel - Skills in presenting performance metrics and aligning them with KPIs for internal and client use - Analytical proficiency and ability to spot patterns, draw conclusions and** **extracting actionable insights from data and build optimizations and recommendations based on that - Eagerness to learn and develop, combined with proactivity and drive to solve problems - Sense of ownership and accountability and caring about high standards and quality of your work - Very good communication skills as you will be workig with various stakeholders internally and with clients directly - Languages**:fluent English is a must