We are a company founded in Bogotá in 1997 as providers of integrated hardware, software and data capture devices solutions for identification card issuance applications and personnel attendance control solutions for the settlement of hours worked by the employees. We have more than 26 years of experience in the Colombian market with more than 1,500 solutions implemented. We are looking for a professional in social communicator, journalist or similar with more than 4 years of experience in Communication Strategy, Content Marketing and Digital Marketing. We value that you have a Specialization or Master. You will be responsible for: Develop a comprehensive content strategy that aligns with company objectives and positioning as experts in the industry. Coordinate and execute the digital positioning strategy of the company's managers on social networks. Generate high-quality content that is informative, relevant and attractive with a good dissemination and promotion strategy to achieve positioning and generate qualified leads for each business unit. Use data analysis tools to obtain insights into market behavior, content performance and align the strategy to achieve results. Conduct market research to understand current trends, information and the needs of target groups and competitors. Implement improvements in Hubspot focused on marketing automation and lead management and nurturing. SEO Optimization: Apply search engine optimization (SEO) techniques to ensure content ranks well in relevant search results. Conduct keyword research and optimize content accordingly. Be able to adjust content strategy based on changes in the market, emerging trends and analytical data. Prepare regular reports on content performance and present these results to senior management and other relevant teams. Stay on top of the latest trends in content marketing, SEO, and data analytics, and apply these best practices into strategy. What we offer? Indefinite term contract Excellent extra legal benefits Hybrid work day Growth and Development Plan Training and certifications with our partners. What essential knowledge should you have? Research skills Excellent writing and storytelling. Knowledge in SEO Positioning Analytical skills. Use of Excel and advanced level office programs. Advanced or bilingual English level.