Join to apply for the Marketing Platform Expert role at Lumenalta 1 day ago Be among the first 25 applicants Join to apply for the Marketing Platform Expert role at Lumenalta Get AI-powered advice on this job and more exclusive features. Lumenalta is at the forefront of digital innovation, partnering with top-tier clients to create cutting-edge solutions that blend technology, data, and customer experiences. Our Marketing Technology (MarTech) division is dedicated to helping clients maximize their digital capabilities through sophisticated architectures and modern cloud-based solutions. Role Overview: We are looking for a Marketing Platform Expert with deep experience in Hubspot and Iterable. This role involves managing and optimizing our marketing automation platform, handling email, SMS campaigns, and user journeys. You’ll also support the migration from Iterable to Hubspot for B2B use cases and continue to support Iterable for B2C efforts. Key Responsibilities: Lead marketing automation efforts using Hubspot and Iterable. Support the migration from Iterable to Hubspot for B2B use cases, while ensuring continued use of Iterable for B2C. Manage email and SMS campaigns, building landing pages, and executing lead scoring strategies. Integrate Hubspot with CRM systems like Salesforce and manage data flow between marketing and sales. Enable behavior-based marketing and lifecycle campaigns. Required Qualifications: Extensive experience with Hubspot and Iterable. Strong knowledge of CRM integration, including Salesforce. Experience in email marketing, SMS, campaign management, and lead scoring. Strong analytical skills to track and report on campaign performance. . Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Engineering and Information Technology Industries IT Services and IT Consulting Referrals increase your chances of interviewing at Lumenalta by 2x Sign in to set job alerts for “Marketing Expert” roles. Bogota, D.C., Capital District, Colombia 6 months ago Marketing Operations Manager (Remote - Anywhere) Colombia $140,000.00-$160,000.00 1 week ago Paid Ads Marketing Expert (Fully Remote, Full-Time, Part-Time) Marketing Operations Specialist (Hubspot) Digital Marketing Assistant (Latin America) Bogota, D.C., Capital District, Colombia $1,100.00-$1,550.00 1 month ago Medellin, Antioquia, Colombia 5 months ago Bogota, D.C., Capital District, Colombia 2 weeks ago Digital Marketing / Social Media Specialist (Fully Remote) Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 2 months ago Operations and Marketing Support Specialist Bogota, D.C., Capital District, Colombia $800.00-$1,300.00 1 month ago Revenue Marketing Manager, Customer Campaigns Senior Multimedia Marketing Specialist (YouTube & Podcast) Digital Marketing Specialist - Part-Time Colombia COP2,500,000.00-COP3,600,000.00 2 weeks ago Digital Marketing / Social Media Specialist (Fully Remote) Part-Time Marketing SEO & Social Media Specialist Bogota, D.C., Capital District, Colombia CA$30,000.00-CA$48,000.00 1 month ago Brand Development Specialist - Remote Work Bogota, D.C., Capital District, Colombia 5 days ago Senior Multimedia Marketing Specialist (YouTube & Podcast) Bogota, D.C., Capital District, Colombia $800.00-$1,300.00 3 weeks ago Performance Marketing Manager - Senior (AR) Bogota, D.C., Capital District, Colombia $45,000.00-$60,000.00 1 week ago Bogota, D.C., Capital District, Colombia $8.00-$15.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr