Marketing Operations Specialist We are seeking a seasoned Marketing Operations Specialist to optimize and streamline our technology, database, and processes. This role will be responsible for setting-up and executing campaigns, supporting sales or marketing technologies, database accuracy/cleanliness, and cross-functional collaboration between various internal stakeholder teams. As a Marketing Operations Specialist, you will play a crucial role in driving efficiency, effectiveness, and overall program success. You will work with cross-functional teams to ensure alignment and efficiency in sales follow-up processes. About this Role: 1. Create and execute new outbound campaigns within market automation systems. 2. Troubleshoot technical issues and collaborate with the team to resolve them. 3. Manage campaign member data, including normalization, enrichment, and validation. 4. Ensure best practices for data governance, ensuring data accuracy and compliance with relevant regulations. 5. Lead marketing automation efforts in various regions, including campaign setup, nurturing, and personalization to drive engagement and conversion. About You 1. Must have professional-level hands-on experience with marketing automation systems (Marketo, Hubspot, Eloqua, Pardot). 2. Professional experience working within Salesforce. 3. Strong analytical and problem-solving skills. 4. Excellent project management and organizational abilities. 5. Understanding of data privacy and compliance regulations (e.g., GDPR, CCPA). Tipalti is an equal opportunities employer committed to recruiting diverse candidates with varied personal experiences and abilities. We welcome applications from candidates belonging to historically underrepresented or disadvantaged groups.