PRODUCT MARKETING MANAGER (SENIOR/LEAD) - [F-055]

Agileengine


About AgileEngine AgileEngine is a leading software development company that creates award-winning solutions for Fortune 500 brands and innovative startups across various industries. We are ranked among the leaders in areas like application development and AI/ML, and our people-first culture has earned us multiple Best Place to Work awards. We're looking for talented individuals who share our passion for technology and innovation to join our team. Job Description We are seeking an experienced Product Marketing Manager to lead the marketing strategy and execution for our AI-powered products. The ideal candidate will have a strong background in product marketing, growth marketing, or digital product management with at least 2 years of experience focused on AI/ML-driven products. The successful candidate will be responsible for developing and executing end-to-end GTM plans, including segmentation, value propositions, positioning, and launch KPIs, for new AI features. They will also work closely with cross-functional teams to ensure AI features are fit-for-purpose and brand-right. Responsibilities - Craft end-to-end GTM plans for new AI features, including segmentation, value propositions, positioning, and launch KPIs. - Create enablement toolkits that empower brand and regional teams to launch consistently and at scale. - Act as the connective tissue between Product, Data Science, Enterprise Marketing Technology, Creative, and Brand teams to ensure AI features are fit-for-purpose and brand-right. - Present recommendations and results to senior leadership and influence investment and prioritization decisions. - Drive executional rigor by transforming strategic AI initiatives into concrete workplans with clear owners, timelines, and KPIs. - Champion MVP thinking and fast-cycle experimentation to accelerate feature deployment, reduce time-to-value, and continuously refine AI-driven experiences based on real user feedback. - Track emerging AI trends and competitive benchmarks, translating insights into opportunity assessments and POVs. - Define success metrics and test-and-learn roadmaps (A/B & multivariate) to iteratively improve adoption, engagement, and conversion of AI experiences. Requirements - 5+ years of experience in product marketing, growth marketing, or digital product management with at least 2 years focused on AI/ML-driven products. - Demonstrated success launching or scaling AI-powered experiences that delivered material lifts in revenue, AOV, CVR, or LTV. - Working knowledge of common AI techniques and how they translate into consumer-facing use cases. - Strong analytical mindset: comfortable defining KPIs, interpreting experimentation results, and connecting insights to GTM actions. - Storytelling prowess: able to distill complex technology into clear narratives, messaging, and training content for non-technical stakeholders. - Bachelor's degree required; MBA or advanced degree in marketing, analytics, or a related field is advantageous. - Upper-Intermediate English level.

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