MARKETING COORDINATOR JIM421

Olx Group


WELCOME TO OLX AUTOS & OLX GROUP Over 300M monthly active users; US $1.6 billion in revenue and 18% revenue growth (FY 2021; 36% growth in FY2020); Part of Naspers’ Prosus, one of the biggest technology investors in the world (An early investor in Tencent and the owner of StackOverFlow). +30 countries. +20 Brands. Powered by +10,000 employees representing 81 nationalities. **That’s what’s on our plate at OLX Group.** And that's why we need your help. **Join Us. Shape your career with us.** Part of the OLX Group, with 5,000+ employees and 500+ inspection centers across the Americas, and Asia, **OLX Autos** manages a truly global car marketplace. OLX Autos is the smart way to sell your car. We offer one-stop solutions that are safe, convenient, and offer guaranteed peace of mind for both buyer and seller. Our team keeps growing as we are seeking for a Marketing Coordinator in Colombia (based in Bogotá) In this role you would be responsible for the: Design and implementation of digital communication strategies Media and Social networks and content according to market trends and behavior; ensure a great usage of the brand in communication and the customer experience in physical stores; and support fairs, activations, and other events to strengthen the accomplishment of objectives of our Lines of Business. **Responsibilities**: - Execute lead acquisition and brand positioning actions and strategies by the identification and implementation of new trends and technologies - Coordinate branding and performance campaigns with regional marketing teams. - Participate in the design, implementation, and analysis of SEM and SEO strategies with performance teams. - Administer brand blog and social network accounts (Instagram, Facebook, YouTube, Twitter, LinkedIn) guaranteeing content elaboration and management through Social Boards. - Monitor results of Social Media Contents according to KPIs (visits, followers, engagements, and audiences) while preserving brand key visuals and leveraging SEO positioning - Control and trace the right use of brand key visuals in stores and Inspection Points - Coordinate management and purchasing of POP advertisement material for every Line of Business - Coordinate in-house designers or creativity agencies according to digital planning during the creation of advertisement pieces, banners, videos, and related content. - Support the development of BTL brand activities (activations, events, and fairs), while guaranteeing its coverage and Social Network contents - Establish and manage strategic alliances with brands for the development of BTL and Branding events. **Requirements**: - Bachelor's degree in business administration, advertisement, digital marketing, journalism, or similar fields. - At least 5 years of experience in Digital marketing, advertisement, and content marketing. - Knowledge and experience in 360 Marketing and Performance Marketing tools and KPIs monitoring is mandatory for the role. - Excellent understanding of marketing rentability and ROI - Experience in marketing budgeting, marketing investment rentability, and ROI - Manage and control relations with advertisement agencies regarding content marketing, Public Relations and Marketing Research - At least 5 years of experience or frequent exposure with events logistics, agencies and BTL teams leadership, management of campaigns, sponsorships and brand alliances - Knowledge in SEM and SEO, Social Networks content management - Implementation of marketing and communication plans, as POP and BTL actions aimed to lead acquisition and brand positioning - Ability to verbally and written report to regional leaders of the company is mandatory, therefore assertive and Effective communication capabitlies are hihgly desirable - Microsoft PowerPoint and Excel skills are needed for reporting and tracing KPIs to company leadership positions. - Conversational English is mandatory as working with regional teams is frequent - Analytical, leadership, and interdisciplinary teamwork abilities are highly desirable. **What do we offer?**: - Prepaid medicine for you and dependants. - Life InsuranceUnlimited access to My Academy E-learning platform with access to more than 1000 courses available - Access to financial, psychological and legal counseling A BIT MORE ABOUT US Discover OLX Autos Inside Out blog here - Discover why you should join OLX Group & OLX Autos now - Check our careers website here. - Check out our talent, product, engineering and design blogs here - Follow us on Linkedin.

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