Long Description Principal Accountabilities In addition to the following Epson's policies and procedures, principal accountabilities include, but are not limited to: Make the marketing annual plan of the assigned products. Make the strategy by product line and channel. Make the Sales monthly Forecast. Make the Plan of supports and promotions. Design/Analyze the market and competitors. Make the strategies of channel development. Make the strategies of positioning and searching of new markets. Analyze the market: size, share by segment, market opportunities in short and medium-term. Make/coordinate visits to stores. Analyze prices and margins by product. Develop promotions in order to stimulate the final consumer and channels. Develop activations in order to encourage consumption and brand image. Coordinate product trainings. Provide information for product bidding. Coordinate with marketing POP material for point of sale, together with Marcomm and the agency. Revise PR communicates of brand and product. Support in the monthly forecast development join to Operations and Sales. Support in the development of forecasts together with EAI. Work in product and strategy together with EAI. Generate monthly reports. Check Prices lists. Enlist the products in the system. Support in the Budget elaboration. Support in the making of quarterly presentations. Load promotions in system: promotion, request payment and target accomplishments. Support in events like product launching and fairs. Education D - Completion of an undergraduate program or equivalent experience (B.A. or B.S.).