**Video Editor - Direct Response & Organic Social Content (Remote)** **Brand**: The Max Letters **Are you a highly skilled video editor with a deep understanding of both direct response advertising and organic social content? Do you know how to transform raw footage into scroll-stopping ads and emotionally compelling videos—all while staying true to a brand’s tone and values? If so, we’d love to hear from you.** **About Us** The Max Letters is a fast-growing, story-by-mail experience for kids—an award-winning fantasy adventure told through 24 letters mailed across a year. We’re a mission-driven brand focused on imagination, deep storytelling, and screen-free wonder. Our customers are mostly thoughtful parents (especially moms) looking for meaningful gifts that inspire a love of reading. **The Role** We’re looking for a self-directed, highly experienced **Video Editor** to take full ownership of our video creative output. You’ll work with our growing library of raw footage to develop a range of short-form videos, from high-performing ad creatives to organic social content. You must have a strong understanding of what drives conversions in paid ads _and_ how to craft emotionally resonant content that feels native to social platforms. **What You’ll Do** - Develop and execute direct response ad creatives (TikTok, Meta, IG) with a conversion-first mindset - Edit and deliver on-brand organic videos (warm, story-driven, emotionally engaging) - Ideate and pitch creative concepts based on available footage or needs - Pull from a growing library of raw content to create new videos with mínimal direction - Select music, sound design, text overlays, pacing, and other elements to enhance performance - Deliver final assets in platform-native formats, optimized for engagement and results - Collaborate with our Creative Strategist and founder for occasional alignment—but work independently most of the time **Requirements**: - Proven experience editing **direct response video ads** that convert - Strong portfolio of **organic social content** (TikTok, IG Reels, YouTube Shorts, etc.) - Deep understanding of pacing, trends, hooks, and storytelling for short-form video - Exceptional creative instincts and editing skillset—able to work fast, with quality - Strong eye for tone, emotion, and visual storytelling - Highly autonomous and proactive—you don’t wait for instructions - Strong communication and time management skills - Fluent in English **Bonus Points** - Experience with children’s products, family-oriented brands, or lifestyle content - Copywriting instincts or ability to write hooks and overlays - Motion graphics skills (nice to have, not required) **Commitment & Pay** - **Freelance/Contract** (20-30 hours/week, flexible) - Fully remote - Competitive pay based on experience and quality of work - Looking for long-term, ongoing work if the fit is strong **To Apply**: Please provide: - A short intro telling us why this is the right fit for you - Links to 3-5 _relevant_ video examples—ideally both ad and organic styles - Your expected compensation per month **Let’s bring more magic and meaning into families’ lives—one video at a time.** We can’t wait to meet you. **Job Type**: Part-time Expected hours: 20 - 30 per week Application Question(s): - What is your level of English fluency? Conversational or Fluent? - What is your expected monthly pay for this Video Editor position? **Education**: - Bachelor's (preferred) **Experience**: - video editing: 3 years (preferred)